Monday, December 26, 2022
important marketing trends for 2023
The marketing plan as we knew it is dead. Before, we made a marketing plan for one year and very rarely changed it. We just ran it right. In the digital environment that is not feasible.
Digital marketing is constantly changing and evolving and that means that if we make an annual plan we have to review it at least every 3 months to adapt it to reality, and above all, so that no opportunity escapes us.
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